Zette Zhou
About Zette Zhou
Zette Zhou is a Lead Instructional Designer at Backbase, where she has worked since 2022. She has a diverse background in instructional design and digital learning, with previous roles at eVision Industry Software, IDEXX, EVBox, and BlueCielo ECM Solutions.
Work at Backbase
Zette Zhou serves as the Lead Instructional Designer at Backbase, a position she has held since 2022. In this role, she is responsible for setting up the content, commercial, operational, governance, and performance strategy of Education Services. Zhou leads Training Needs Analysis workshops with new customers and partners, tailoring educational services to meet specific client requirements. Additionally, she oversees the report and forecast of the development budget and revenue, aligning financial planning with educational goals. Her role involves coordinating procurement processes related to educational services to ensure effective resource allocation.
Previous Experience in Instructional Design
Before joining Backbase, Zette Zhou accumulated extensive experience in instructional design and eLearning. She worked at EVBox as Team Lead for Digital Learning from 2019 to 2022, where she contributed to the development of digital learning initiatives. Prior to that, she was employed at IDEXX as an Instructional Designer & Learning Systems Manager for four months in 2019. Zhou also worked at eVision Industry Software as an eLearning Content Specialist from 2018 to 2019, focusing on creating engaging educational content.
Early Career and Internships
Zette Zhou began her career in the educational technology field with an internship at BlueCielo ECM Solutions in 2014, where she served as a Sales & Marketing Intern for five months. She later returned to BlueCielo as an eLearning Developer & LMS Specialist from 2015 to 2018. This role allowed her to develop her skills in creating and managing eLearning content and learning management systems, laying the groundwork for her future positions in instructional design.
Education and Expertise
Zette Zhou earned her Bachelor's degree in European Studies from De Haagse Hogeschool / The Hague University of Applied Sciences, completing her studies from 2010 to 2014. Her educational background has equipped her with a strong foundation in instructional design principles and practices. Zhou's expertise includes managing the creation and maintenance of Standard Operating Procedures (SOPs) to ensure consistency and quality in educational offerings, which is essential for effective instructional design.