Rick Maynard
About Rick Maynard
Rick Maynard serves as the VP of Distribution Partnerships at Backlight, where he has worked since 2022. He has a diverse background in media and business development, with previous roles at Sling TV, Amagi Corporation, and CBS Interactive, among others.
Current Role at Backlight
Rick Maynard serves as the Vice President of Distribution Partnerships at Backlight. He has held this position since 2022, contributing to the company's strategy and growth in distribution channels. His role involves managing partnerships and expanding the company's reach within the media and entertainment sectors. Based in Boston, Massachusetts, he leverages his extensive experience in content acquisition and business development to drive initiatives that align with Backlight's objectives.
Professional Experience
Rick Maynard has a diverse background in media and business development. Prior to his current role, he worked at Amagi Corporation as Director of Business Development from 2021 to 2022. He also held positions at Sling TV, where he served as Programming Lead and later as Programming Manager in Content Acquisition & Strategy from 2017 to 2020. His earlier roles include Analyst at Summer Street Capital Partners and various positions at Millennial Media and CBS Interactive, showcasing his expertise in programming, content strategy, and media planning.
Education and Qualifications
Rick Maynard studied at Wesleyan University, where he focused on Government and Film Studies. He furthered his education at The Tuck School of Business at Dartmouth, earning a Master of Business Administration (M.B.A.). His academic background provides a strong foundation for his career in media and business development, equipping him with analytical and strategic skills essential for his roles in the industry.
Early Career Background
Rick Maynard began his career as a Corps Member at City Year in the Greater Boston Area from 2006 to 2007. He transitioned into the media industry with positions at CBS Interactive and Millennial Media, where he gained experience in account coordination and media planning. His early roles laid the groundwork for his subsequent positions in content acquisition and business development, highlighting his progression in the field.