Deanne Folk

SVP Of Client Success @ Backstop Solutions Group

About Deanne Folk

Deanne Folk serves as the Senior Vice President of Client Success at Backstop Solutions Group, where she has worked for over 14 years, holding various roles that demonstrate her career progression. She specializes in client engagement and oversees multiple departments, contributing to increased client satisfaction with the Backstop platform.

Current Role at Backstop Solutions Group

Deanne Folk serves as the Senior Vice President of Client Success at Backstop Solutions Group, a position she has held since 2023. In this role, she oversees the Relationship Management, Client Care, and Knowledge Management departments. Her focus is on enhancing client engagement and ensuring successful software adoption across Backstop's client base. This position follows her previous role as Vice President of Client Success, where she contributed to the company's client engagement strategies.

Career Progression at Backstop Solutions Group

Deanne Folk has been with Backstop Solutions Group for over 14 years, demonstrating significant career growth. She has held various positions, including Vice President of Client Success, Vice President of Knowledge Management, and Adoption and Retention Specialist. Her tenure at the company reflects her deep understanding of client needs and her ability to drive engagement with Backstop's platform.

Educational Background

Deanne Folk studied at Western Michigan University - Haworth College of Business, where she earned a Bachelor of Business Administration (BBA) in Telecommunications Information Management from 2002 to 2007. She also completed her high school education at Homer High School, graduating with a High School Diploma in 2002. Her educational background provides a foundation for her expertise in client engagement and software adoption.

Previous Experience at Backstop Solutions Group

Before her current role, Deanne Folk held several positions at Backstop Solutions Group. She worked as the Vice President of Knowledge Management from 2016 to 2019, and as the Education Program Manager from 2014 to 2015. Additionally, she served as the Director of Knowledge Management for a brief period in 2015. Her early career at Backstop included roles as a Client Services Representative and Adoption and Retention Specialist, where she developed her skills in client support and engagement.

Experience at CBS Radio

Prior to her extensive career at Backstop Solutions Group, Deanne Folk worked as an Account Executive at CBS Radio for a short period from 2007 to 2008. This role contributed to her understanding of client relations and account management, which she later applied in her positions at Backstop.

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