Larisa Miles, Cpc

Larisa Miles, Cpc

Head Of Product Marketing Client Service @ Backstop Solutions Group

About Larisa Miles, Cpc

Larisa Miles is the Head of Product Marketing - Client Service at Backstop Solutions Group, where she has worked since 2020. With over 20 years of experience in product marketing and management, she has held various roles at Newark element14 and possesses a Pragmatic Marketing Certification.

Current Role at Backstop Solutions Group

Larisa Miles currently serves as the Head of Product Marketing - Client Service at Backstop Solutions Group. She has held this position since 2020, contributing to the company's marketing strategies and client service initiatives. Her role involves overseeing product marketing efforts and ensuring alignment with client needs in Chicago, Illinois.

Previous Experience at Backstop Solutions Group

Larisa Miles previously worked at Backstop Solutions Group as a Senior Product Marketing Manager from 2017 to 2019. During her two years in this role, she focused on enhancing product marketing strategies and improving client engagement in Chicago, Illinois.

Career at Newark element14

Larisa Miles has an extensive background with Newark element14, where she held several positions over a span of 17 years. She began as an Associate Product Manager from 2000 to 2002, then progressed to Product and Supplier Account Manager from 2002 to 2009. She later served as Product Marketing Manager for one year, followed by Global Product Manager from 2010 to 2017.

Education and Certifications

Larisa Miles holds a Bachelor of Science in Commerce with a focus on Marketing from DePaul University. She also completed an Associate of Arts Degree in Business Administration at City Colleges of Chicago-Harry S Truman College. Additionally, she possesses a Pragmatic Marketing Certification, which underscores her expertise in product management and marketing.

Professional Expertise

With over 20 years of experience, Larisa Miles specializes in global sourcing, product marketing, and product/supplier account management. She has demonstrated the ability to collaborate with global business stakeholders throughout the product life cycle, showcasing her proficiency in managing complex marketing initiatives.

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