Julie Kochkurova
About Julie Kochkurova
Julie Kochkurova is a Brand Marketing Manager at Badoo, where she has worked since 2018, focusing on localizing brand vision for Russia and the CIS region. She holds a Bachelor's degree in Translation and Interpreting from Linguistics University of Nizhny Novgorod and has experience in digital influencer marketing and market research.
Work at Badoo
Julie Kochkurova has been employed at Badoo as a Brand Marketing Manager since 2018. In this role, she is responsible for localizing brand vision and content for the Russian and CIS markets. Previously, she worked at Badoo as a Digital Influencer Marketing Manager for six months from 2017 to 2018. Her responsibilities include conducting market research to identify new opportunities and consumer trends, managing the marketing budget, and developing long-term marketing strategies that align with brand objectives.
Education and Expertise
Julie Kochkurova holds a Bachelor's degree in Translation and Interpreting from the Linguistics University of Nizhny Novgorod, where she studied from 2013 to 2017. She also participated in the Erasmus program at the University of Mons in Belgium, studying Translation and Interpreting from 2016 to 2017. Her educational background provides her with expertise in language and communication, which she applies in her marketing roles.
Background
Before her tenure at Badoo, Julie Kochkurova worked as a freelance independent translator for four months in 2017 in the Russian Federation. Additionally, she served as a French and English tutor from 2016 to 2017, also in the Russian Federation. These experiences contributed to her understanding of language and culture, which are essential in her current marketing role.
Achievements
In her current position, Julie Kochkurova has developed a long-term marketing strategy that aligns brand objectives with business needs across multiple channels. She conducts thorough analyses of the brand's marketing development in relation to competitors, which helps maintain a competitive edge in the market.