Oscar Rincón
About Oscar Rincón
Oscar Rincón is a UX/UI Design Specialist recognized for his contributions to enhancing customer experience in various roles across multiple companies. He has received several awards, including the 'Customer Loyalty Innovation and Transformation Award' for his work on the Scan&Pay app feature at Tim Hortons.
Current Role at BairesDev
Oscar Rincón currently serves as a UX/UI Design Specialist at BairesDev, a position he has held since 2023 in New Jersey, United States. In this role, he focuses on enhancing user experiences through effective design strategies. His expertise in user-centered design and design thinking contributes to the development of innovative solutions that meet client needs.
Previous Experience at BairesDev
Prior to his current role, Oscar worked at BairesDev as a UX Researcher from 2021 to 2022 in Miami, Florida. During this time, he conducted user research and implemented insights to inform design decisions, which helped improve overall product usability and user satisfaction.
Education and Expertise
Oscar Rincón holds a Bachelor’s Degree in Advertising from Universidad de Palermo, where he studied from 2005 to 2010. He also earned an Associate’s Degree in Marketing & Advertising from Politécnico Grancolombiano, completing his studies from 2000 to 2005. His educational background provides a strong foundation for his work in UX/UI design and product management.
Achievements in UX/UI Design
Oscar has received several awards for his contributions to UX/UI design. He was awarded the 'Customer Loyalty Innovation and Transformation Award' for developing the Scan&Pay app feature, which improved drive-thru service speed for Tim Hortons in Canada and the US. Additionally, he received the 'Outstanding Enterprise Success Story Award' from UserTesting for his work in leveraging insights to drive sales for Burger King in the United States.
Career Background
Oscar Rincón has a diverse career background, having held various roles in product management and design across multiple companies. He co-founded vicome|éracom and served as Creative Director from 2010 to 2012. He also worked as a Regional Product Manager at Easy (Easy Taxi) and held several positions at Cabify, including Global Product Marketing Manager. His experience spans multiple countries, including Colombia and the United States.