Cate Davey
About Cate Davey
Cate Davey is a Senior Growth Manager at Balsam Brands, with extensive experience in growth strategy and merchandising. She has held various roles at Williams-Sonoma, Inc., where she developed strong skills in financial analysis, market trends, and project management.
Current Role at Balsam Brands
Cate Davey serves as the Senior Growth Manager at Balsam Brands, a position she has held since 2022. In this role, she is responsible for driving growth strategies and overseeing initiatives that enhance the company's market presence. Her experience in managing both eCommerce and in-store environments contributes to her effectiveness in this position. Cate's ability to operate in ambiguity allows her to identify and pursue emerging business opportunities.
Previous Experience at Balsam Brands
Cate Davey previously worked at Balsam Brands in various roles, including Senior Growth Strategist from 2020 to 2021 and Growth Manager from 2021 to 2022. During her tenure, she focused on promotion and markdown planning, ensuring effective pricing strategies. Her experience in leading projects from product ideation to launch demonstrates her strong project management skills and her commitment to brand growth.
Career at Williams-Sonoma, Inc.
Cate Davey has an extensive background at Williams-Sonoma, Inc., where she held multiple positions from 2010 to 2018. She started as a Merchandise Coordinator and progressed to roles such as Assistant Buyer, Associate Buyer, and Senior Buyer. Her responsibilities included managing product assortments and executing financial reporting and analysis, which were crucial for strategic planning. Cate's experience in omni-channel merchandising has equipped her with the skills necessary to manage diverse retail environments.
Education and Expertise
Cate Davey earned a Bachelor of Arts (B.A.) in Art History with an emphasis on Architecture and the Environment from the University of California, Santa Barbara, from 2005 to 2009. Her educational background complements her professional expertise in market analysis, trend identification, and assortment planning. Cate is known for creating processes that improve cross-collaboration and team efficiencies, enhancing overall team performance.
Skills and Competencies
Cate Davey possesses a range of skills that support her roles in growth management and merchandising. She is proficient in financial reporting and analysis, which aids in strategic decision-making. Her experience in visual design and feature planning contributes to effective product development. Additionally, Cate has public speaking and training experience, both in-person and virtual, which enhances team capabilities and promotes knowledge sharing within organizations.