Robert Mendoza
About Robert Mendoza
Robert Mendoza is the Director of Alliances and Partner Development at Barracuda in Campbell, CA, with a background in marketing and strategic partnerships from companies like McAfee and Silicon Graphics.
Current Role at Barracuda Networks
Robert Mendoza serves as the Director of Alliances and Partner Development at Barracuda Networks in Campbell, CA. In this role, he has been instrumental in forming strategic partnerships that have significantly expanded Barracuda Networks' market reach. One of his notable contributions is the development and implementation of a go-to-market strategy that resulted in a 20% increase in partner-driven sales within the first year. Additionally, Mendoza played a key role in launching a new partner program at Barracuda Networks, which has been recognized as one of the most innovative in the industry.
Previous Experience at McAfee
Before joining Barracuda Networks, Robert Mendoza had an extensive career at McAfee, spanning various roles over a decade. From 2017 to 2019, he worked as the Senior Manager, Partner Product Team Lead, where he focused on leading the partner product team. Prior to that, he held the position of Sr. Manager, Partner Marketing, from 2013 to 2019, and before that, Partner Marketing Manager, from 2009 to 2013. Throughout his tenure at McAfee, Mendoza was involved in key marketing initiatives and developed strategies to enhance partner relationships.
Marketing Roles at Silicon Graphics (SGI)
Robert Mendoza's career also includes significant time at Silicon Graphics (SGI). He served as Channel Marketing Manager from 2007 to 2008 and as Marketing Manager for Remarketed Products from 2000 to 2007. During his time at SGI, Mendoza was responsible for managing marketing initiatives and strategies related to channel marketing and remarketed products, thereby contributing to the company's overall marketing effectiveness.
Academic Background in Advertising and Marketing
Robert Mendoza studied at San Jose State University, where he pursued a degree in Advertising and Marketing, ultimately achieving a BA. His academic training from 1983 to 1988 laid the foundation for his future career in marketing and strategic partnerships, equipping him with the theoretical knowledge and practical skills necessary for success in various marketing roles.
Industry Speaking Engagements and Mentorship
In addition to his professional roles, Robert Mendoza regularly speaks at industry conferences and webinars on topics related to network security and strategic partnerships. At Barracuda Networks, he also mentors junior employees and new hires, focusing on developing their skills in sales and strategic partnerships. His commitment to mentorship and knowledge-sharing underscores his dedication to fostering growth and innovation within the industry.