Caroline Barrett
About Caroline Barrett
Caroline Barrett serves as the Associate Director at Beanstalk, a brand extension licensing agency, where she has worked since 2022. With a background in brand management and marketing, she has held various positions within Beanstalk and previously at Universal Orlando Resort and Mansueto Ventures.
Current Role at Beanstalk
Caroline Barrett serves as Associate Director at Beanstalk, a Brand Extension Licensing Agency, since 2022. In this role based in New York, she contributes to the agency's efforts in brand management and licensing strategies. Her position involves overseeing various projects and collaborating with clients to enhance brand visibility and market reach.
Previous Experience at Beanstalk
Before her current position, Caroline Barrett held multiple roles at Beanstalk. She worked as Manager of Brand Management from 2019 to 2022, where she was responsible for managing brand strategies and client relationships. Prior to that, she served as Coordinator of Brand Management from 2018 to 2019, supporting the brand management team in various operational tasks.
Experience at Universal Orlando Resort
Caroline Barrett worked at Universal Orlando Resort as Licensed Partners Coordinator in the Marketing department from 2015 to 2016. In this role, she coordinated marketing efforts with licensed partners, contributing to promotional strategies and ensuring alignment with brand objectives.
Education and Academic Background
Caroline Barrett studied at the University of Oregon, where she earned a Bachelor of Arts (BA) in Communication, Journalism, and Related Programs. She also attended Singapore American School, which provided her with a foundational education before pursuing higher studies.
Career at Mansueto Ventures
At Mansueto Ventures, Caroline Barrett held two positions. She was Assistant Manager of Consumer Marketing & Audience Development from 2017 to 2018, where she focused on audience engagement strategies. Earlier, she worked as Coordinator of Consumer Marketing & Audience Development from 2016 to 2017, assisting in various marketing initiatives aimed at enhancing consumer outreach.