Lance Lu
About Lance Lu
Lance Lu is the Sr. Brand Protection Manager, APAC at BeiGene and serves as the Pharmaceutical & Medical Device Industry Working Group Coordinator at the Quality Brands Protection Committee, China Association of Enterprises with Foreign Investment in Beijing, China.
Current Position at Quality Brands Protection Committee
Lance Lu currently serves as the Pharmaceutical & Medical Device Industry Working Group Coordinator at the Quality Brands Protection Committee, China Association of Enterprises with Foreign Investment, based in Beijing. In this role, he coordinates activities and initiatives that focus on protecting brand integrity within the pharmaceutical and medical device industries. His responsibilities involve liaising with industry stakeholders, ensuring compliance with local regulations, and promoting best practices in brand protection.
Role at BeiGene
Lance Lu is the Sr. Brand Protection Manager for the APAC region at BeiGene, headquartered in Beijing, China. In this capacity, he oversees the brand protection strategies and initiatives across the Asia-Pacific region. His work includes combating counterfeit products, ensuring the integrity of the supply chain, and collaborating with legal and regulatory bodies to enforce and protect the company's intellectual property rights.
Previous Experience at Novo Nordisk
Lance Lu previously worked at Novo Nordisk as Senior Legal Counsel from 2013 to 2021 in Beijing, China. In this role, he was responsible for providing legal support and counsel within the pharmaceutical sector. His duties included managing legal risks, handling patient complaints, and ensuring compliance with local and international regulations. He contributed significantly to the company's legal strategy, particularly in intellectual property and patent law.
Educational Background
Lance Lu holds a diverse educational background. He earned a Bachelor of Laws (LL.B.) from China University of Political Science and Law (2000-2004) and a Master of Laws (LL.M.) from Temple University's James E. Beasley School of Law (2006-2007). He also studied logistics engineering at Beijing University of Posts and Telecommunications, achieving a 专升本 degree between 2014 and 2016. His multidisciplinary education underpins his expertise in both legal and logistical aspects of the pharmaceutical industry.
Professional Qualifications
Lance Lu is qualified both as a lawyer and a patent attorney in China. His professional background includes over 14 years of experience in Tier 1 intellectual property law firms and leading pharmaceutical multinational corporations. His capabilities span across various legal domains, providing him with the expertise required to handle complex legal issues, particularly in the fields of intellectual property management and brand protection within the pharmaceutical and medical device sectors.