Rivka Krakofsky
About Rivka Krakofsky
Rivka Krakofsky is the Associate Director of Marketing for BeiGene in Canada, with over 20 years of experience in healthcare and pharmaceutical marketing.
Current Role at BeiGene
Rivka Krakofsky is currently serving as the Associate Director of Marketing for BeiGene in Canada. Based in Toronto, Ontario, she plays a crucial role in leading marketing initiatives for the pharmaceutical company. Her responsibilities likely involve developing and implementing marketing strategies, overseeing product launches, and collaborating with cross-functional teams to drive the company's growth in the Canadian market.
Previous Experience at AstraZeneca
Rivka Krakofsky worked as the Marketing Manager for CALQUENCE (Hematology) at AstraZeneca from 2020 to 2021. Located in Mississauga, Ontario, she was responsible for managing marketing strategies for hematology products. This role allowed her to further develop her expertise in the hematology sector and contribute to the success of AstraZeneca's hematology division.
Marketing Roles at Takeda and Shire
From 2018 to 2020, Rivka Krakofsky held marketing manager roles in hematology at both Takeda and Shire (now part of Takeda). Her tenure at Takeda Canada Inc., followed by her earlier role at Shire in Toronto, involved managing marketing strategies for hematology products. This period strengthened her experience in the pharmaceutical industry's hematology segment.
Experience in Client Services at SAGE Medica
Rivka Krakofsky served as VP of Client Services at SAGE Medica from 2008 to 2018. During this decade-long tenure in Toronto, she likely honed her skills in client relationship management and service delivery. This role provided her with extensive experience handling client communications and ensuring client satisfaction in the healthcare marketing space.
Early Career and Clinical Background
Rivka Krakofsky began her career in clinical settings, working as a Radiation Therapist at UCLA Medical Center from 2001 to 2005 and at Princess Margaret Hospital in 2001. This early clinical experience provided her with a strong foundation in healthcare, which she later transitioned into a successful marketing career. She holds a B.Sc. in Physiology from McGill University and an MRT(T) in Radiation Therapy from Princess Margaret Hospital.