Sharon Ben Shmuel
About Sharon Ben Shmuel
Sharon Ben Shmuel is the Vice President of Digital Marketing at Belong.Life, where she has worked since 2024. She has held various marketing roles in companies such as MarginAxe.com, Matomy Media Group, Beach Bum, and South River Dynamics, accumulating over a decade of experience in the field.
Current Role at Belong.Life
Sharon Ben Shmuel serves as the Vice President of Digital Marketing at Belong.Life. She has been in this position since 2024, contributing to the company's marketing strategies and digital initiatives. Her role focuses on enhancing the digital presence of Belong.Life, a company that specializes in patient engagement solutions within the healthcare sector. Sharon's expertise in digital marketing supports the company's mission to improve patient outcomes through innovative technology.
Previous Experience in Digital Marketing
Before joining Belong.Life, Sharon held several significant roles in digital marketing. She was the Marketing Director and Co-Founder at MarginAxe.com from 2010 to 2013, where she played a key role in establishing the company's marketing framework. Additionally, she served as the Marketing Director for SEM at Matomy Media Group from 2008 to 2010 and as the Head of Marketing at South River Dynamics from 2015 to 2020. Her diverse experiences have equipped her with a comprehensive understanding of the digital marketing landscape.
User Acquisition Leadership
Sharon Ben Shmuel has extensive experience in user acquisition strategies. At Beach Bum, she worked as the User Acquisition Lead from 2020 to 2022, where she focused on driving user growth through targeted marketing campaigns. She later advanced to the position of Head of Marketing at Beach Bum from 2022 to 2024. Her leadership in user acquisition has been pivotal in enhancing brand visibility and customer engagement.
Educational Background
Sharon studied at The Hebrew University of Jerusalem, where she earned a Bachelor of Law degree. Her studies, which took place from 2001 to 2005, focused on Banking, Corporate, Finance, and Securities Law. This educational background provides her with a solid foundation in legal and financial principles, which complements her marketing expertise.