Traci Mc Ginnis

Vice President, Health Informatics @ Benefitfocus

About Traci Mc Ginnis

Traci Mc Ginnis serves as the Vice President of Health Informatics at Benefitfocus, where she oversees data-driven solutions and leads a cross-functional team. With a background in customer success and analytics, she has held various roles within Benefitfocus and other companies, contributing to her expertise in health informatics.

Current Role at Benefitfocus

Traci Mc Ginnis serves as the Vice President of Health Informatics at Benefitfocus, a position she has held since 2024. In this role, she leads a cross-functional team that includes customer success, data integration, customer support, engineering, product, and sales professionals. Mc Ginnis oversees the implementation, integration, and delivery of data-driven solutions, focusing on enhancing health outcomes and customer satisfaction.

Previous Experience at Benefitfocus

Traci Mc Ginnis has held multiple positions at Benefitfocus, showcasing her expertise in health informatics. She served as Director of Health Insights Customer Success from 2020 to 2023, and as Senior Director of Health Informatics from 2023 to 2024. Additionally, she worked as Senior Manager of HCM Consulting and Client Relations Director for Core and Advanced Analytics. Her tenure at Benefitfocus has spanned various roles, contributing to her comprehensive understanding of the company's mission.

Work History Prior to Benefitfocus

Before her extensive career at Benefitfocus, Traci Mc Ginnis worked in various roles across different organizations. She was a Sales Consultant at David Weekley Homes for four months in 2019 and served as a Senior Customer Success Manager at Blackbaud for six months in 2017. Additionally, she held positions at State Farm as a Relationship Management Analyst and Procurement Technician, and as a Real Estate Agent at Keller Williams Realty, Inc. These experiences have contributed to her diverse skill set.

Education and Qualifications

Traci Mc Ginnis holds a Master of Science in Healthcare Informatics & Analytics from Tufts University, which she completed between 2022 and 2024. She also earned a Bachelor of Business Administration (BBA) in Business Management from Lincoln College. Her educational background supports her expertise in health informatics and analytics, aligning with her professional roles.

Professional Motivation and Impact

Traci Mc Ginnis is motivated by the mission of Benefitfocus to simplify the complexity of benefits administration. She is passionate about leveraging data and technology to improve health outcomes, reduce costs, and enhance customer satisfaction. Her commitment to these goals drives her work and influences her leadership within her team.

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