Joanna Harrington
About Joanna Harrington
Joanna Harrington is a Senior Manager of Integrated Marketing at Laddawn, a division of Berry Global, Inc. She has over two decades of experience in marketing, with a strong focus on lead generation and thought leadership.
Work at Berry Global, Inc.
Joanna Harrington serves as the Senior Manager of Integrated Marketing at Berry Global, Inc. since 2019. In this role, she focuses on developing and executing integrated marketing strategies for Laddawn, a division of Berry Global. Her responsibilities include overseeing marketing initiatives that drive brand awareness and customer engagement. Harrington's position is based in Devens, Massachusetts.
Previous Experience in Marketing
Prior to her current role, Joanna Harrington held various marketing positions. She worked at Ciena from 2014 to 2019 as Senior Manager of Global Marketing Programs & Campaigns. Additionally, she was an Independent Contractor at Ciena from 2009 to 2014, focusing on global marketing programs. Her experience also includes roles at Reef Point Systems, Juniper Networks, West Ridge Networks, ArrowPoint Communications, Wellfleet Communications, and Sonus Networks, where she contributed to marketing and speaking programs.
Education and Expertise
Joanna Harrington studied at the University of Massachusetts Amherst, where she earned a degree in Marketing. She possesses expertise in driving thought leadership and engagement within the marketing sector. Harrington has a strong background in lead generation strategies and managing integrated marketing efforts, which she has applied throughout her career.
Background in Marketing Programs
Joanna Harrington has extensive experience in managing marketing programs. She has worked as a Speaking Programs Consultant for multiple organizations, including Reef Point Systems, Juniper Networks, West Ridge Networks, ArrowPoint Communications, and Sonus Networks. Her roles often involved developing and implementing strategies to enhance brand visibility and engagement through speaking initiatives.