Steffen Kacan
About Steffen Kacan
Steffen Kacan is the Regional Sales Director for the Personal Care Market at Berry Global, Inc., where he has worked since 2021. He has a background in sales and marketing with previous roles at RPC Group Plc and RPC Group Limited, and he holds a degree in Mechanical Engineering and Production Management from Hochschule für Angewandte Wissenschaften Hamburg.
Work at Berry Global, Inc.
Steffen Kacan has been serving as the Regional Sales Director for the Personal Care Market at Berry Global, Inc. since 2021. In this role, he is responsible for managing and motivating the sales team across the DACH and Benelux regions. Kacan has developed a new sales and marketing strategy that includes new standard product developments. He also plays a key role in shaping the company's business strategy and pricing, particularly in areas such as polymer pricing and cost recovery. His position involves conducting market and trend analysis to inform business strategies.
Previous Experience at RPC Group
Before joining Berry Global, Inc., Steffen Kacan held several positions at RPC Group. He worked as a Key Account Manager from 2008 to 2013, followed by a role as Head of Sales & Marketing from 2016 to 2019. Kacan returned to the Key Account Manager position from 2013 to 2016. His tenure at RPC Group provided him with extensive experience in sales and marketing within the personal care sector, contributing to his expertise in managing client relationships and developing sales strategies.
Education and Qualifications
Steffen Kacan studied at Hochschule für Angewandte Wissenschaften Hamburg (HAW Hamburg), where he pursued a degree in Maschinenbau / Produktionsmanagement. He achieved the qualification of Diplom-Ingenieur, completing his studies from 2003 to 2008. This educational background has equipped him with the technical knowledge and management skills relevant to his roles in sales and marketing within the manufacturing and personal care industries.
Sales and Marketing Strategy Development
In his current role at Berry Global, Inc., Steffen Kacan has been instrumental in developing a new sales and marketing strategy. This strategy focuses on new standard product developments and aims to enhance the company's market position. His ability to conduct thorough market and trend analyses supports the formulation of effective business strategies, ensuring that the company remains competitive in the personal care market.
Intercompany Collaboration and Team Management
Steffen Kacan engages in intercompany relationships and collaboration within Berry Global, Inc. His responsibilities include managing and motivating the sales team across various regions, fostering a collaborative environment that enhances productivity and performance. His leadership in this area is crucial for aligning the sales team's efforts with the overall business objectives of the company.