Khushboo S.
About Khushboo S.
Khushboo S. serves as the VP Associate Creative Director at BGB Group in the Greater New York City Area, where she has worked since 2019. With a diverse background in art direction and a strong focus on brand storytelling, she has held various roles in notable agencies and pursued advanced studies in creative communication and social media marketing.
Work at BGB Group
Khushboo S. has been serving as the VP Associate Creative Director at BGB Group since 2019. In this role, she is responsible for overseeing creative strategies and managing multiple brands. Her contributions focus on enhancing brand storytelling and creating engaging consumer experiences. She operates within the Greater New York City Area and has been instrumental in driving the creative vision of the agency.
Previous Experience in Creative Roles
Prior to her current position, Khushboo S. held several significant roles in the creative industry. She worked as an Interactive Art Director at Euro RSCG from 2010 to 2012. Following that, she served as a Group Art Supervisor at Sentrix Health from 2014 to 2018. Additionally, she had freelance roles as a Group Art Supervisor at Biolumina and Razorfish Health, both in 2018. She also worked at The CDM Group as a Sr. Interactive Art Director from 2012 to 2014.
Education and Expertise
Khushboo S. holds a Master of Science in Mass Communication with a focus on Advertising and Art Direction from VCU Brandcenter, which she completed from 2006 to 2008. She also earned a Master’s degree in Creative Communication from MICA | The School of Ideas in 2005. Earlier, she obtained a Bachelor of Commerce degree from Devi Ahilya Vishwavidyalaya between 1998 and 2002. Currently, she is enhancing her skills in Social Media Marketing at Hyper Island, where she has been studying since 2021.
Creative Skills and Interests
Khushboo S. possesses a strong passion for typography and illustration, which significantly influences her creative approach. She focuses on telling brand stories that resonate with consumers across various touchpoints. Her ability to adapt to different cultures enhances her broad creative experience, allowing her to contribute strategically and creatively to the brands she manages.