Sanjeev Kumar
About Sanjeev Kumar
Sanjeev Kumar serves as the Head of Product Design at BharatPe, where he leads the design of various consumer and merchant products. With a background in design and visual communications, he has held several key positions in the design field, focusing on user experience and interaction design.
Work at BharatPe
Sanjeev Kumar serves as the Head of Product Design at BharatPe, a position he has held since 2023. In this role, he leads the design efforts for various consumer and merchant products, including BharatPe, PostPe, 12% Club, and Zillion. His focus is on creating minimal and simple interfaces that enhance user experience. Sanjeev's work involves utilizing data-driven and design-thinking-led solutions to improve customer satisfaction and contribute to business success.
Education and Expertise
Sanjeev Kumar holds a Bachelor of Design (B.Des) in Design and Visual Communications from the National Institute of Fashion Technology, Delhi. He also earned a Master's Degree in UX/UI and Interaction Design from the Indian Institute of Technology, Kanpur. His educational background equips him with a strong foundation in design principles, human-computer interaction, and user experience design.
Background
Before joining BharatPe, Sanjeev Kumar accumulated extensive experience in various design roles. He worked as a Senior Product Designer at InMobi from 2012 to 2016 and held positions such as Design Manager at MakeMyTrip and Design Manager/Head of Design at Swoo. He also served as Senior Design Manager at Saal.ai and as Sr. Director of Design - UX at apna from 2021 to 2023. His diverse background spans across different regions, including India and the United Arab Emirates.
Achievements
Sanjeev Kumar has made significant contributions to the field of design through his leadership roles in various organizations. He has a strong interest in storytelling, brand identity, and user experience design. His work emphasizes understanding how people interact with objects on both physical and emotional levels, which informs his design approach. Additionally, he has been a Design Mentor at adplist.org since 2022, further showcasing his commitment to sharing knowledge and expertise in design.