Alini Eliza Garcia
About Alini Eliza Garcia
Alini Eliza Garcia is a Global Marketing Manager at Bibliotheca, where she has worked since 2021. She holds a Bachelor of Business Administration in Marketing and a postgraduate degree in Digital Marketing, and has extensive experience in marketing roles across various companies.
Current Role at Bibliotheca
Alini Eliza Garcia serves as the Global Marketing Manager at Bibliotheca. She has held this position since 2021, where she is responsible for creating and implementing innovative strategies to enhance audience engagement. Her role includes managing internal marketing communications to ensure cohesive product launch plans tailored to regional markets. Alini leads the planning and execution of product and branding campaigns in collaboration with regional marketing teams to meet specific growth objectives.
Previous Experience at Bibliotheca
Before her current role, Alini worked at Bibliotheca as the Latin America Marketing Specialist for a period of 8 months in 2021. In this position, she focused on marketing strategies specific to the Latin American market, contributing to the company's overall marketing efforts.
Education and Qualifications
Alini holds a Bachelor of Business Administration (B.B.A.) degree in Marketing from Universidade da Região de Joinville, where she studied from 2009 to 2012. Additionally, she completed a Digital Marketing Postgraduate Degree at UNDB - Unidade de Ensino Superior Dom Bosco from 2020 to 2021. These educational qualifications have equipped her with a strong foundation in marketing principles and practices.
Career Background
Alini has a diverse background in marketing, having co-founded and served as the Marketing Manager at Cubi Comunicação from 2016 to 2020. She also gained experience as a Marketing Assistant at Grupo RBS from 2013 to 2014 and as a Branding Intern at Embraco from 2012 to 2013. Earlier in her career, she worked as a Marketing Intern at Fabio Perini Koerber Paper Link in 2011.