Norliza Kamardin
About Norliza Kamardin
Norliza Kamardin serves as the Head of Banks, Corporates, and Hedgefunds Sales at BidFX, where she has worked since 2017. With extensive experience in the financial technology sector, she has held various roles at notable firms, contributing significantly to the FX market.
Work at BidFX
Norliza Kamardin serves as the Head of Banks, Corporates, and Hedgefunds Sales at BidFX. She has held this position since 2017, contributing to the company's growth and market presence in Singapore. Under her leadership, BidFX has enhanced its reputation for innovation and adaptability in FX market technology solutions. Kamardin played a crucial role in launching BidFX, which is recognized as the first Execution Management System (EMS) specifically designed for the FX market.
Previous Experience in Financial Services
Before her tenure at BidFX, Norliza Kamardin accumulated extensive experience in the financial services sector. She worked at BGC Partners as an Associate Director in Ecommerce Asia from 2010 to 2012. Prior to that, she was a Senior Ecommerce Manager for FX Asia Pac at GFI Group from 2012 to 2014. Kamardin also held the position of Head of Asia EFX Trading at Edgewater Markets Limited from 2014 to 2016. Her career began at Bloomberg LP, where she served as an Analytics and Product Trainer from 2004 to 2007.
Role at Tullett Prebon
Norliza Kamardin worked at Tullett Prebon as a Product Manager for Ecommerce from 2007 to 2008. In this role, she was responsible for managing and developing ecommerce products, contributing to the firm's offerings in the financial services market. This position followed her earlier experience at Bloomberg LP and preceded her time at BGC Partners.
Expertise in Financial Products
Norliza Kamardin possesses strong product knowledge in fixed income derivatives and foreign exchange (FX). This expertise has been instrumental in enhancing BidFX's market-leading position. Her understanding of complex financial products allows her to effectively engage with clients and address their needs in the evolving financial landscape.