Brandon Hensinger
About Brandon Hensinger
Brandon Hensinger serves as the Director of International Sales at BillionToOne, where he focuses on expanding the company's global product portfolio in molecular diagnostics. He has a strong background in reproductive health and regenerative medicine, complemented by extensive experience in sales leadership across various organizations.
Work at BillionToOne
Brandon Hensinger serves as the Director of International Sales at BillionToOne since 2022. In this role, he is responsible for launching the company's product portfolio globally, with a focus on molecular diagnostics that are accurate, fast, and accessible. His expertise in reproductive health and regenerative medicine aligns with the company's mission to innovate in the field of diagnostics.
Education and Expertise
Brandon Hensinger holds a Master of Business Administration (MBA) in International Business from Quantic School of Business and Technology, which he completed between 2017 and 2018. He also earned a Bachelor of Arts in Organizational Communication with a concentration in Outdoor Leadership from Bloomsburg University of Pennsylvania, studying from 2000 to 2004. His educational background supports his extensive experience in diagnostic sales leadership.
Background
Brandon Hensinger has a diverse professional background, having worked in various roles across multiple organizations. He previously held positions at BGI Americas Corporation, Solstas Lab Partners, LabCorp, Natera, and Yikon Genomics. His experience spans sales management, account executive roles, and regional director positions, showcasing his adaptability in both startups and multinational corporations.
Achievements in Diagnostic Sales
Brandon Hensinger has played a significant role in advancing diagnostic technologies. He contributed to the development and promotion of UNITY Screen™, a non-invasive prenatal screening tool. Additionally, he was involved in launching the world’s first non-invasive PGT-A, which represents a major advancement in the in vitro fertilization (IVF) sector. His work with Northstar Select™ and Northstar Response™ further highlights his commitment to cancer mutation detection and assessment.
Personal Interests and Activities
Brandon Hensinger is an avid triathlete, having completed nine half Ironmans and one full Ironman. He is also passionate about rock climbing and mountaineering, demonstrating a commitment to challenging outdoor pursuits. In addition to his athletic interests, he enjoys teaching, public speaking, and authoring books on marketing strategies and business growth.