Tadas Deksnys
About Tadas Deksnys
Tadas Deksnys is the Co-Founder and Chief Product Officer at Billo, where he has been instrumental in shifting the company's content strategy towards short-form videos. He previously served as the Chief Executive Officer at Billo and has a background in web development and digital marketing.
Work at Billo
Tadas Deksnys currently serves as Co-Founder and Chief Product Officer (CPO) at Billo, a position he has held since 2024. Prior to this role, he was the Chief Executive Officer (CEO) at Billo from 2020 to 2024. During his tenure, he played a significant role in transforming the company's content strategy to emphasize short-form videos, which align with the growing popularity of platforms such as TikTok, Shorts, and Reels. Deksnys also contributed to expanding Billo's network of home studios, which now supports over 20,000 eCommerce brands.
Education and Expertise
Tadas Deksnys studied Computer Science at Kaunas University of Technology from 2001 to 2005. He also attended Kaunas 'Saulės' gimnasium. His educational background has equipped him with the skills necessary for his roles in technology and digital marketing. Deksnys has expertise in developing video content solutions that address the challenges of decreasing attention spans in the digital marketing landscape.
Previous Experience
Before his current roles at Billo, Tadas Deksnys worked at Alchemist Accelerator as a Class IX Alumni from 2014 to 2015 in the San Francisco Bay Area. He also served as a Web Developer at Sabelijos Prekyba from 2001 to 2004. His diverse experiences have contributed to his understanding of both technology and business development.
Transformative Contributions
Tadas Deksnys has been instrumental in reshaping Billo's content strategy to focus on short-form video content. This strategic shift has been crucial in adapting to the evolving digital marketing environment, where consumer preferences are increasingly leaning towards quick and engaging video formats. His contributions have positioned Billo to better serve the needs of modern eCommerce brands.