Georgie Pilbeam
About Georgie Pilbeam
Georgie Pilbeam is a Marketing Campaign Manager with extensive experience in digital marketing, having held various roles in the industry since 2013. She has a strong background in social media, campaign management, SEM, paid media, and analytics.
Work at Birdie
Georgie Pilbeam has been serving as the Marketing Campaign Manager at Birdie since 2021. In this role, she oversees the planning and execution of marketing campaigns, leveraging her extensive experience in digital marketing to drive engagement and brand awareness. Her position involves collaborating with various teams to ensure cohesive messaging and effective outreach strategies.
Previous Experience in Digital Marketing
Prior to her current role, Georgie held several positions that contributed to her expertise in digital marketing. She worked as a Marketing Manager at Energy Search Collective from 2020 to 2021, where she managed marketing initiatives. Before that, she was a Digital Campaign Manager and Digital Marketing Executive at The Student Room Group from 2017 to 2020, focusing on digital campaigns and social media strategies. Her earlier experience includes roles at Eljays44 and Fresh Egg Digital Marketing Agency.
Education and Expertise
Georgie possesses a strong background in social media and campaign management, indicating her proficiency in these areas. She has developed a diverse skill set that includes search engine marketing (SEM), paid media, and analytics and insights. This comprehensive understanding of digital marketing departments stems from her varied roles across the industry, enhancing her capability to manage complex marketing projects.
Background in Digital Marketing Roles
Georgie's career in digital marketing began as a Digital Marketing Apprentice at Fresh Egg Digital Marketing Agency from 2015 to 2016. She then progressed to a Content & Outreach Executive at Upstream Ltd. from 2013 to 2015. Her journey through multiple roles has equipped her with a well-rounded perspective on digital marketing, allowing her to adapt to various challenges and responsibilities in the field.