Adam Massaro
About Adam Massaro
Adam Massaro is a Product Marketing Manager at Bitmovin, where he has worked since 2021. He has extensive experience in marketing and communications, having held various roles in companies such as Sprinklr, MainStreaming, and MCA Scientific Events.
Work at Bitmovin
Adam Massaro has been serving as a Product Marketing Manager at Bitmovin since 2021. In this role, he focuses on video streaming technologies and product updates. He has contributed to the development of content related to adaptive bitrate streaming and has authored articles on supporting visionOS with the Bitmovin Player. His work involves enhancing video streaming quality through real-time stream monitoring.
Previous Experience at Sprinklr
Before joining Bitmovin, Adam worked at Sprinklr as an FPX Success Analyst for five months in 2015. This position was based in New York, New York. His time at Sprinklr provided him with insights into customer success strategies and analytics.
Experience at MainStreaming
Adam held multiple roles at MainStreaming from 2017 to 2021. He served as the Global Marketing and Communications Manager and later as an Enterprise Technical Sales Engineer and Account Manager. His tenure at MainStreaming allowed him to develop a comprehensive understanding of marketing and technical sales in the video streaming sector.
Education and Expertise
Adam Massaro earned a Bachelor of Science in Marketing Management from Saint Peter's University, where he studied from 2007 to 2011. His educational background laid the foundation for his diverse skill set, which includes creativity and analytical abilities. This combination enables him to create effective advertising solutions that yield high ROI.
Background and Skills
Adam has a varied professional background, having worked in several roles across different companies. His positions include Digital Communications Manager at MCA Scientific Events and Account Coordinator at Questus. His experience has allowed him to develop a diversified skill set and expand his knowledge of international markets since relocating to Milan.