Hila Shitrit Nissim
About Hila Shitrit Nissim
Hila Shitrit Nissim serves as the Chief Marketing Officer at BLEND Localization, where she has worked since 2021. With a background in marketing and strategy, she has held various roles in marketing advisory and communications across multiple companies, and she is actively involved in industry events and community building.
Current Role at BLEND Localization
Hila Shitrit Nissim serves as the Chief Marketing Officer at BLEND Localization, a position she has held since 2021. In this role, she is responsible for developing and executing marketing strategies that align with the company's objectives. Her focus includes brand strategy, storytelling, and multi-channel marketing campaigns. Nissim's leadership is instrumental in enhancing the company's visibility and engagement within the localization industry.
Previous Experience in Marketing
Before joining BLEND Localization, Nissim held several marketing advisory roles. She worked at Cervello as a Marketing Advisor from 2020 to 2021 and at XTEND for a brief period in 2021. Additionally, she served as the VP of Communications at Promo.com from 2017 to 2020, where she contributed to the company's communication strategies in the Tel Aviv Area. Her diverse experience in marketing has equipped her with a robust skill set applicable to various business contexts.
Educational Background
Hila Shitrit Nissim earned her Master of Business Administration (MBA) from Tel Aviv University, where she studied Marketing and Strategy from 2004 to 2007. Prior to that, she obtained a Bachelor's degree in Economics and Business Administration from Bar-Ilan University, completing her studies from 2001 to 2003. This educational foundation has provided her with critical insights into marketing and business operations.
Community Engagement and Mentorship
Nissim is actively involved in community building and mentorship within the marketing field. She is a member of the G-CMO Forum, an exclusive community of Israel's top Chief Marketing Officers, which includes professionals from both global companies and startups. She participates in various speaking engagements at industry events, sharing her knowledge and expertise on topics such as user insights and data in marketing strategies.
Specializations and Interests
Hila Shitrit Nissim specializes in combining data with user insights to develop effective marketing strategies. Her areas of expertise include brand strategy, storytelling, and the execution of multi-channel marketing campaigns. Nissim is passionate about the importance of localization in product marketing, as evidenced by her participation in webinars discussing these topics.