Adam Nesicolaci
About Adam Nesicolaci
Adam Nesicolaci is a Marketing Campaign Lead at Blend, with extensive experience in growth marketing and digital media. He previously held various roles at Asana and KickStart Search Engine Marketing, demonstrating a strong track record of increasing responsibility and delivering business impact through innovative marketing strategies.
Work at Blend
Adam Nesicolaci currently serves as the Marketing Campaign Lead at Blend, a position he has held since 2023. In this role, he focuses on developing and executing marketing campaigns that align with the company's strategic goals. His responsibilities include leveraging innovative marketing tactics to drive engagement and business impact.
Previous Experience at Asana
Adam Nesicolaci has held multiple positions at Asana, contributing to the company's growth in various capacities. He worked as the Lead Generation Manager from 2020 to 2021, followed by a role as Growth Marketing Manager: ABM for 10 months in 2022. Additionally, he served as the Global Paid Search Marketing (SEM) Manager from 2016 to 2018. His tenure at Asana reflects a consistent progression in responsibility and expertise in marketing.
Career Background in Marketing
Prior to his roles at Asana, Adam Nesicolaci worked at KickStart Search Engine Marketing in several positions, including Senior SEO & PPC Account Manager and SEM Analyst. He also gained experience as a Search Engine Marketing Specialist at Just Media, Inc. and as an Advertising Intern at Landmark Theatres. His diverse background in marketing has equipped him with a comprehensive understanding of digital marketing strategies.
Education and Expertise
Adam Nesicolaci studied International Business at San Francisco State University, where he earned a Bachelor of Science (BS) degree from 2006 to 2011. He also completed a Certificate of Completion in International Business at Franklin College Switzerland from 2008 to 2009. His educational background supports his expertise in marketing, particularly in growth marketing and digital strategies.
Skills and Approach to Marketing
Adam Nesicolaci has developed a results-driven approach to marketing, focusing on driving traffic, boosting revenue, and optimizing business performance. He combines complex problem-solving skills with rigorous hypothesis testing and measurement to achieve marketing objectives. His ability to adapt to the evolving digital media landscape has contributed to his success in various marketing roles.