Judy Chang
About Judy Chang
Judy Chang is a marketing professional with extensive experience in customer-centric go-to-market strategies, currently working at Blue Onion in the New York City Metropolitan Area. She has held various marketing roles at companies such as Mocingbird and Startup Grind, and has a strong background in brand storytelling and digital strategy.
Work at Blue Onion Labs
Judy Chang has been working at Blue Onion Labs in a marketing role since 2022. Based in the New York City Metropolitan Area, she focuses on designing customer-centric go-to-market strategies aimed at scaling and accelerating revenue growth. Her experience in this position builds on her extensive background in marketing, where she applies her expertise to enhance brand presence and drive business results.
Previous Marketing Roles
Before joining Blue Onion Labs, Judy Chang held several marketing positions. She served as Head of Marketing at Mocingbird from 2021 to 2022 and as Marketing Director from 2020 to 2021. Prior to that, she worked at Startup Grind as Senior Marketing Manager from 2019 to 2020 and as Marketing Manager from 2017 to 2019. These roles contributed to her extensive experience in lifecycle marketing, content creation, and digital strategy.
Educational Background
Judy Chang holds a Bachelor of Arts in Economics from the University of California, Berkeley. She furthered her education with a Master of Business Administration (MBA) from the National University of Singapore and a Master of Advanced Management with a focus on Consumer Behavior from Yale School of Management. This educational foundation supports her expertise in marketing and business strategy.
Achievements in Marketing
Judy Chang has played a significant role in various marketing initiatives throughout her career. Notably, she was instrumental in launching a pre-seed mobile application venture in Singapore, where she focused on customer insight, segmentation, and partnership development. Her work emphasizes creativity, growth, and innovation, contributing to her reputation as a strong team developer.
Specializations and Skills
Judy Chang specializes in lifecycle marketing, content creation, and digital strategy. She has expertise in creating strong brand narratives and storytelling to enhance brand presence across various platforms, including social media and email automation. Her skills in these areas reflect her commitment to driving marketing success and fostering diversity and inclusion within teams.