Lauren Malhoit
About Lauren Malhoit
Lauren Malhoit serves as the Director of Technical Marketing and Growth at BlueCat, where she has implemented a hybrid go-to-market strategy and established a new domain focused on user engagement. With a background in technical marketing and product management across several companies, including Cisco and Juniper Networks, she has a strong foundation in network management and technology trends.
Current Role at BlueCat
Lauren Malhoit serves as the Director of Technical Marketing and Growth at BlueCat, a position she has held since 2023. In this role, she implements a hybrid go-to-market strategy that integrates traditional sales methods with product-led growth initiatives. She oversees the alignment and collaboration of cross-functional teams, including product management, sales, marketing, and customer success. Additionally, she is responsible for optimizing content strategy and delivering sales enablement training.
Previous Experience at Juniper Networks
Prior to her current role, Lauren worked at Juniper Networks as a Senior Marketing Manager from 2018 to 2021. During her three years there, she focused on go-to-market strategies and served as the Vertical Lead. Her experience at Juniper Networks contributed to her expertise in technical marketing and growth.
Experience at Men&Mice
Lauren's tenure at Men&Mice, which was acquired by BlueCat, included roles as Head of Growth and Product Marketing from 2022 to 2023 and as Director of Technical Content from 2021 to 2022. In these positions, she played a key role in shaping the company's marketing strategies and product positioning, contributing to the overall growth of the organization.
Background in Technology and Engineering
Lauren has a robust background in technology and engineering, having worked in various roles since 2006. She began her career as a Computer Phone Support technician at TekSystems and progressed through positions such as Network Engineer at Iasta and IT Systems/Network Administrator at Tyler Technologies. Her technical expertise was further developed during her time at Cisco, where she held multiple roles, including Technical Marketing and Evangelism from 2014 to 2017.
Education and Academic Achievements
Lauren holds a Master of Business Administration (MBA) from Butler University, which she is pursuing from 2023 to 2025. She also earned a Bachelor of Science in Computational Mathematics from Hillsdale College, completing her studies from 1999 to 2003. Her academic background supports her professional roles in technical marketing and growth strategy.