Alisha Standeford
About Alisha Standeford
Alisha Standeford serves as the Marketing Director at Bluecrew, a position she has held since 2022. With extensive experience in marketing roles at companies like Zulily and Amazon, she has developed a strong background in influencer marketing and lifecycle marketing.
Work at Bluecrew
Alisha Standeford has served as the Marketing Director at Bluecrew since 2022. In this role, she is responsible for overseeing marketing strategies and initiatives to enhance brand visibility and engagement. Her tenure at Bluecrew has been marked by a focus on innovative marketing approaches tailored to the company's goals in the staffing industry. Based in Seattle, Washington, she continues to contribute to the company's growth and market presence.
Previous Experience at Zulily
Before joining Bluecrew, Alisha Standeford held several positions at Zulily, where she worked from 2016 to 2022. She started as a Senior Program Manager in Lifecycle Marketing, then advanced to Group Marketing Manager for Customer Segment Strategy. In her final role at Zulily, she served as the Director of Influencer and Affiliate Marketing. Her experience at Zulily encompassed various aspects of marketing, including lifecycle strategies and influencer partnerships.
Career at Amazon
Alisha Standeford's career includes significant experience at Amazon, where she worked from 2007 to 2016. Her roles included Associate Buyer for Trade Books, In-Stock Manager for Trade Books, and various senior vendor management positions. She managed product categories and vendor relationships, contributing to the operational success of Amazon's book and hardlines divisions. Her time at Amazon provided her with a strong foundation in e-commerce and retail marketing.
Education and Expertise
Alisha Standeford earned her Bachelor’s Degree in Business with a focus on Marketing from the University of Washington, where she studied from 2002 to 2006. This educational background has equipped her with essential marketing knowledge and skills, which she has applied throughout her career in various marketing roles across different companies.
Background in Sales Management
Before her extensive marketing career, Alisha Standeford worked as a Territory Sales Manager at Altria from 2006 to 2007. This role provided her with valuable experience in sales management, helping her develop skills in client relations and strategic sales planning. Her early career in sales laid the groundwork for her later success in marketing.