Amanda Gebhard

Amanda Gebhard

Associate Director, Enterprise Social Media @ Boston Scientific

About Amanda Gebhard

Amanda Gebhard is the Associate Director of Enterprise Social Media at Boston Scientific and Board Chair at SocialMedia.org, with over 10 years of experience in social media and digital marketing in the healthcare industry.

Title and Current Position

Amanda Gebhard serves as the Associate Director of Enterprise Social Media at Boston Scientific. She has held this position since 2024. In this role, she is responsible for overseeing the company’s social media strategy on an enterprise level, ensuring effective communication across multiple channels.

Previous Roles at Boston Scientific

Amanda Gebhard has extensive experience at Boston Scientific, having worked in various capacities. She was a Sr. Social Media Communications Manager from 2022 to 2024. Prior to that, she served as a Social Media Communications Manager from 2018 to 2022 and as a Sr. Social Media Communications Specialist from 2016 to 2018. In these roles, she focused on creating and managing social media strategies, monitoring social channels, and engaging with the company's audience.

Board Chair at SocialMedia.org

Since 2018, Amanda Gebhard has also held the role of Board Chair at SocialMedia.org. This role involves leading discussions, providing strategic direction, and influencing the broader social media industry through collaboration with other board members and industry leaders.

Early Career and Volunteer Experience

Amanda Gebhard's early career includes work as a Volunteer Community Manager at Social Media Breakfast - Minneapolis/St. Paul (SMBMSP) from 2014 to 2018 and as a Social Media Specialist at Prime Therapeutics from 2014 to 2016. She also gained media and communications experience at Trig Life Services from 2011 to 2014 and internship experience with the American Diabetes Association and Meharry Medical College.

Education Background

Amanda Gebhard graduated from Belmont University with a Bachelor of Arts in English Writing and Spanish, earned between 2006 and 2010. Her education has equipped her with strong language and communication skills, which are crucial for her roles in social media and digital marketing.

Specializations and Expertise

With over a decade of experience in social media, digital marketing, and communications in the healthcare industry, Amanda Gebhard is an expert in enterprise social media strategy, social media governance, and content strategy. She specializes in channel and community management, social care, social listening, employee advocacy, issues management, and executive social communications. Additionally, she is skilled in brand safety, copywriting, and editing.

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