Luz Velázquez
About Luz Velázquez
Luz Velázquez is the Business Unit Director Urology and Pelvic Health Southern Cluster at Boston Scientific, with over 15 years of experience in marketing within the pharmaceutical and medical devices sectors.
Title
Luz Velázquez currently holds the position of Business Unit Director Urology And Pelvic Health Southern Cluster. This role involves oversight and strategic direction in the urology and pelvic health segments.
Previous Roles at Astora Women's Health
Luz Velázquez served as the International Marketing Manager at Astora Women's Health for 10 months from 2015 to 2016. In this role, she was responsible for managing international marketing activities related to women's health products.
Experience with American Medical Systems
From 2012 to 2015, Luz Velázquez worked as the European Marketing Manager, Iberica, at American Medical Systems in Minnetonka, Minnesota. During these three years, she was responsible for managing the marketing operations in the European and Iberica regions.
Tenure at Baxter International Inc.
Luz Velázquez spent a significant part of her career at Baxter International Inc., where she held various roles over nearly a decade. She served as Global Product Manager from 2009 to 2012, Product Manager from 2002 to 2009, and Assistant To Business Unit Director and To Marketing Manager from 2000 to 2002. Her experience at Baxter International was marked by progressive responsibility in product and global marketing management.
Early Career at Arrow International
From 1996 to 2000, Luz Velázquez worked as a Tenders Specialist and Marketing Assistant at Arrow International. In this role, she focused on tender management and marketing support activities in the medical devices sector.
Educational Background
Luz Velázquez pursued her education at notable universities. She studied Management at Universidad Nacional De Educación a Distancia (U.n.e.d) from 2008 to 2009, and Marketing at the same institution from 2006 to 2007. She also holds a degree from Universidad Complutense De Madrid, where she studied from 1990 to 1995.
Marketing Expertise
With over 15 years of experience in marketing within the pharmaceutical and medical devices sectors, Luz Velázquez combines expertise in product feature-based marketing with clinical marketing. She has a strong focus on internal communication channels and brand positioning through external channels.