Priyantha De Silva
About Priyantha De Silva
Priyantha De Silva is the Associate Director of Digital Marketing APAC at Boston Scientific, with extensive experience in digital strategy, commercial excellence, and AI-enhanced solutions in the APAC region.
Current Role at Boston Scientific
Priyantha De Silva currently holds the position of Associate Director, Digital Marketing APAC at Boston Scientific. He has been with the company since 2024, operating from Singapore in an on-site capacity. In this role, he oversees digital marketing strategies and operations across the Asia Pacific region.
Previous Roles at Boston Scientific
Prior to his current position, Priyantha worked in various capacities at Boston Scientific. He served as Head of Digital Strategy & Commercial Excellence, APAC (including Japan, China) in 2023. Before that, he was Senior Manager, Commercial Excellence, APAC from 2022 to 2023, and Manager, Digital Commercial Excellence, APAC from 2020 to 2021, all based in Singapore.
Earlier Career
Before joining Boston Scientific, Priyantha co-founded MyLifehouse Coaching from 2018 to 2020 in Singapore. He also worked at 24 Pte Ltd as Digital Marketing Director from 2016 to 2020 and held roles as Senior Account Servicing Manager from 2010 to 2016 and Account Servicing Manager from 2008 to 2010. Additionally, he served as Digital Product Marketing Director at Passport Asia from 2015 to 2016.
Educational Background and Certifications
Priyantha De Silva holds a Bachelor of Engineering (Hons) in Computer Engineering from the National University of Singapore, completed from 2004 to 2008. He also studied Technology Entrepreneurship I at Stanford University, achieving a Stanford Online certification in 2016. Additionally, he studied at the Massachusetts Institute of Technology, completing the course 'Artificial Intelligence: Implications for Business Strategy' from 2017 to 2018.
Key Achievements
Throughout his career, Priyantha has achieved significant milestones. He spearheaded a 3-year commercial strategy planning for a US$2.6B region across 7 business units in the APAC region. He established the first digital integrated sales enablement program and co-designed the first AI-enhanced omnichannel ecosystem. His efforts have been recognized with the CEO Winning Spirit Award in 2022 and the APAC Functional Excellence Award in 2021 and 2022.