Yunjung Choi
About Yunjung Choi
Yunjung Choi is a Senior Web Strategist at Boston Scientific with a background in digital marketing and strategy, having previously worked at Samsung Electronics America.
Current Title and Role
Yunjung Choi is currently a Senior Web Strategist at Boston Scientific, a role she has held since 2017. In this position, she is responsible for developing and implementing web strategies that align with the company’s business goals.
Education and Academic Background
Yunjung Choi studied at the University of California, Berkeley, where she earned her bachelor’s degree. Her academic background has contributed to her expertise in various digital marketing roles.
Career at Samsung Electronics America
From 1995 to 1999, Yunjung Choi worked as a Marketing Associate at Samsung Electronics America. During this period, she gained valuable experience in marketing, which laid the foundation for her future roles in digital marketing.
Digital Marketing Roles at Samsung Electronics
Yunjung Choi has held multiple digital marketing positions at Samsung Electronics, including Digital Marketing Manager (2007 to 2011), Assistant Marketing Manager (2003 to 2007), Product Planning Assistant Manager (2002 to 2003), and Investor Relations Assistant Manager (2000 to 2002). These roles have equipped her with a broad range of skills, from digital strategy to investor relations.
Experience as Digital Marketing Senior Manager
Between 2013 and 2016, Yunjung Choi served as a Digital Marketing Senior Manager at Samsung Electronics, first within the Digital Marketing Group (2013 to 2014) and then the Digital Strategy Group (2015 to 2016). In these roles, she focused on developing and executing digital marketing strategies that enhanced the company’s online presence.