Alysa Duval
About Alysa Duval
Alysa Duval is a Senior Director of Brand Marketing at Bounteous, where she has worked since 2024. She has extensive experience in marketing and brand strategy, having held various roles in notable companies such as Liberty Mutual Insurance, Bose Corporation, and Accenture.
Work at Bounteous
Alysa Duval serves as the Senior Director of Brand Marketing at Bounteous, a position she has held since 2024. In this role, she focuses on developing and executing brand marketing strategies to enhance the company's market presence. Her work is conducted remotely, reflecting the company's flexible work environment.
Current Roles and Responsibilities
In addition to her role at Bounteous, Alysa Duval works as an Integrative Nutrition Health Coach at Good Body Box since 2023. She also operates as an Independent Consultant, providing marketing consulting services since 2020. Furthermore, she co-founded The Seventh Level, where she teaches through CatalystU, contributing to the education of marketing professionals.
Previous Experience
Alysa Duval has extensive experience in marketing and business analysis. She worked at Liberty Mutual Insurance as a Business Analyst II from 2007 to 2010. She also held the position of Vice President of Marketing at Workers Credit Union from 2015 to 2019. Her earlier roles include Project Supervisor at Bose Corporation and Marketing Associate at Digitas, both in the Greater Boston Area.
Education and Expertise
Alysa Duval holds a Bachelor of Business Administration (B.B.A.) in Marketing from Fitchburg State University, completed in 2003. She also earned a Master's Certificate in Project Management from Boston University. Additionally, she studied Digital Marketing Analytics at the Massachusetts Institute of Technology - Sloan School of Management in 2018.
Achievements in Marketing
Alysa Duval has spearheaded significant marketing initiatives, including the launch of a mobile-responsive website at Workers Credit Union, which improved SEO and user experience. She has applied the Seventh Level Engagement Framework at Cisco to develop go-to-market plans and has been involved in campaigns at Ernst & Young to drive demand for the EY Microsoft Alliance.