Frederick Faulkner Iv
About Frederick Faulkner Iv
Frederick Faulkner IV serves as the Vice President of Strategic Marketing at Bounteous, where he leads a team in developing go-to-market strategies and managing brand engagement. He has extensive experience in digital marketing and strategic growth, having previously held positions at ICF Next and the American Bar Association.
Current Role at Bounteous
Frederick Faulkner IV serves as the Vice President of Strategic Marketing at Bounteous, a position he has held since 2022. In this role, he leads a team dedicated to developing and executing go-to-market strategies that encompass strategic alliances, solution marketing, industry specialization, and brand marketing. He also manages brand awareness and engagement with industry analysts, ensuring that Bounteous maintains a strong presence in the market. Additionally, he oversees full-cycle demand generation marketing campaigns, contributing to the overall marketing strategy of the organization.
Previous Experience at ICF Next
Prior to his current role, Frederick Faulkner IV worked at ICF Next in various capacities from 2020 to 2022. He served as Partner, Strategic Growth for nine months and as Partner, Market Insights for eleven months in 2021. He also held the position of Partner, Strategic Alliances + Analyst Relations for eleven months in 2020. His experience at ICF Next involved strategic growth initiatives and insights that contributed to the firm's marketing efforts.
Background at American Bar Association
Frederick Faulkner IV has a significant history with the American Bar Association, where he worked in multiple roles from 2002 to 2011. He began as Technology Coordinator from 2002 to 2005, followed by a position as Webmaster from 2005 to 2007. He then transitioned to Manager of Digital Marketing, previously known as Interactive Services, from 2007 to 2011. His roles involved managing digital initiatives and enhancing the organization's online presence.
Education and Certifications
Frederick Faulkner IV earned a Bachelor of Science in Marketing from Bradley University, where he studied from 1996 to 2001. He also obtained a Professional eMarketing Certificate from DePaul University, completing his studies in 2004. In addition to his formal education, he holds several certifications, including Adobe Certified Expert, ABM Certified Strategist, and Certified SAFe® 5 Agilist, which reflect his expertise in marketing and project management.
Expertise and Hobbies
Frederick Faulkner IV possesses expertise in web content management, conditional generation, and generative AI. His professional skills are complemented by a range of personal interests, including running, photography, playing guitar, beer brewing, and volunteering. These hobbies reflect his diverse interests outside of his professional career.