Katie O'dell
About Katie O'dell
Katie O'Dell serves as the Senior Vice President of Client Services at Bounteous, where she specializes in platform integrations across B2B and B2C environments. With over 20 years of experience in digital marketing and a strong background in brand management, she has held various leadership roles in notable companies.
Current Role at Bounteous
Katie O'dell currently serves as the Senior Vice President of Client Services at Bounteous. She has held this position since 2024, working remotely. In this role, she focuses on enhancing client relationships and driving successful platform integrations in both B2B and B2C environments.
Previous Experience at Bounteous
Prior to her current role, Katie O'dell worked at Bounteous as the Vice President of Client Services from 2022 to 2024. During her tenure, she contributed to the company's client service strategies and platform integration initiatives, leveraging her extensive experience in digital marketing.
Professional Background
Katie O'dell has over 20 years of experience in digital marketing, with a strong focus on B2B and B2C sectors. She has held various leadership positions, including Senior Vice President of Client Partnership and Senior Vice President of Strategy at Ansira. Her career also includes roles at Nestlé Purina PetCare Company and Campbell Soup Company, where she developed skills in brand management and product development.
Education and Expertise
Katie O'dell earned a Bachelor of Arts degree in Psychology from Miami University. She possesses extensive expertise in consumer experience planning, CRM, analytics, insights, and media/social strategy. Her academic background and professional experience contribute to her strategic leadership capabilities in the marketing field.
Leadership and Team Management
Throughout her career, Katie O'dell has demonstrated strong leadership skills by managing teams ranging from 3 to 24 members. Her ability to lead diverse teams showcases her versatility and effectiveness in driving strategic initiatives across various marketing disciplines.