Marisa Knopman
About Marisa Knopman
Marisa Knopman serves as the Vice President of Strategy and Growth at Bounteous, where she focuses on user understanding and innovative design. With a diverse background in digital strategy and user experience across various companies, she combines her interests in biomimicry and anthropology to enhance her professional approach.
Current Role at Bounteous
Marisa Knopman serves as the Vice President of Strategy and Growth at Bounteous, a position she has held since 2022. In this role, she focuses on developing strategic initiatives that drive growth and innovation for the company. Her responsibilities include partnering with business leaders to identify opportunities for value creation and enhancing user experiences. Marisa's extensive background in strategy and user experience informs her approach to her current role.
Previous Experience at SapientNitro
Marisa Knopman worked at SapientNitro in various capacities from 2013 to 2016. She began as a Manager of Business Strategy and User Experience, progressing to Senior Manager and then to Director/VP of Digital Transformation and User Experience. During her tenure, she contributed to strategic planning and user experience design, focusing on digital transformation projects. Her experience at SapientNitro laid the foundation for her future roles in strategy and growth.
Educational Background
Marisa Knopman has a diverse educational background. She studied at Washington University in St. Louis, earning a Bachelor of Arts in Political Science and American Culture Studies. She then pursued a Master of Design at the Illinois Institute of Technology, specializing in Design Research and Planning. Additionally, she completed an Executive Education program at MIT Sloan School of Management, focusing on technology, operations, and strategy. This education supports her expertise in strategy and user experience.
Expertise in User Experience and Strategy
Marisa Knopman has developed a strong expertise in user experience and business strategy throughout her career. She emphasizes achieving deep user understanding to create meaningful products, services, and experiences. Her approach integrates her interests in biomimicry and evolutionary anthropology, which influence her design and strategic methodologies. Marisa has led enterprise-wide strategic initiatives and product definitions, particularly for early-stage startups.
Professional Interests and Focus Areas
Marisa Knopman blends her professional interests in personal well-being and environmental health with her work in design and strategy. She is keenly interested in exploring how these areas can intersect to create innovative solutions. Her focus on user understanding and value creation drives her collaborations with business leaders, aiming to identify novel opportunities that enhance both user experience and business outcomes.