Nick Ashcroft

Nick Ashcroft

Vice President, Strategy & Transformation @ Brambles

About Nick Ashcroft

Nick Ashcroft serves as the Vice President of Strategy & Transformation at Brambles, bringing over a decade of strategy consulting experience, particularly in the consumer sector. His previous roles include positions at the National Probation Service, Deloitte Consulting, and Pragma Consulting, among others.

Current Role at Brambles

Nick Ashcroft serves as Vice President of Strategy & Transformation at Brambles since 2023. In this role, he is responsible for leading strategic initiatives and transformation projects aimed at enhancing operational efficiency and sustainability within the organization. His focus is on aligning corporate strategy with business objectives to drive growth and innovation.

Previous Experience at Brambles

Prior to his current position, Ashcroft held several roles at Brambles. He was the Director of Corporate Strategy from 2019 to 2021, where he developed and implemented strategic plans. He also served as Senior Director of Transformation, overseeing Global Functions and Supply Chain from 2022 to 2023, and held a similar position focusing on Global Functions from 2021 to 2022.

Career Background in Consulting

Nick Ashcroft has a strong background in consulting, having worked at Deloitte Consulting as a Consultant and Analyst between 2008 and 2012. He also held positions at Pragma Consulting as Associate Director and Director from 2013 to 2017. His experience includes a focus on strategy development, mergers and acquisitions, and restructuring within various sectors.

Education and Expertise

Ashcroft studied at the University of Oxford, where he achieved a degree in French & Italian. He also completed a program in Design Thinking Facilitation at Design Thinkers Academy London. His educational background complements his extensive experience in strategy development and programme leadership, particularly within the sustainable logistics sector.

Achievements in Strategy Development

Throughout his career, Nick Ashcroft has led business unit and programme reviews, contributing to strategic decision-making in corporate strategy and transformation roles. His decade of experience in strategy consulting has equipped him with the skills necessary to navigate complex challenges in the consumer sector, particularly in the areas of restructuring and turnaround strategy.

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