Alok D.

Alok D.

Product Design Lead @ Branch

About Alok D.

Alok D. is a Product Design Lead at Branch, where he has worked since 2020. He has a background in user experience design and holds a Bachelor's degree in Computer Science and a Master's degree in Psychology.

Work at Branch

Alok D. has been serving as the Product Design Lead at Branch since 2020. In this role, he focuses on overseeing the product design process, ensuring that it is organized into manageable segments. His responsibilities include conducting preliminary research, flow planning, and visual design implementation. Alok's experience in product design allows him to lead projects effectively and contribute to the overall design strategy at Branch.

Previous Experience at OLX Group

Before joining Branch, Alok D. worked at OLX Group as a UX Designer from 2017 to 2019 and as a UX Designer II from 2019 to 2020. During his tenure in Bengaluru, he contributed to enhancing user experience through design solutions. His role involved collaborating with cross-functional teams to improve product usability and design efficiency.

Education and Expertise

Alok D. holds a Bachelor of Technology (B.Tech) in Computer Science from the University Institute of Engineering & Technology - Rohtak, where he studied from 2011 to 2015. He also earned a Master's degree in Psychology from Indira Gandhi National Open University between 2019 and 2021. Additionally, he completed professional education in User Experience and Interaction Design at The Interaction Design Foundation. This diverse educational background supports his expertise in product design and user experience.

Mentorship and Leadership Roles

Since 2021, Alok D. has been a Mentor at Designlab, where he guides aspiring designers in their professional development. He also holds the position of Lead Product Designer at Toptal since 2017, where he has been involved in high-level design projects. His mentorship and leadership roles reflect his commitment to fostering talent in the design community.

Professional Skills and Approach

Alok D. specializes in organizing the product design process into manageable and achievable segments. He incorporates preliminary research, flow planning, feedback, and visual design implementation into his workflow. His structured approach to design helps ensure that projects are completed efficiently and effectively, addressing user needs and enhancing overall product quality.

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