Amma Hawks
About Amma Hawks
Amma Hawks is a Sr. Customer Education Program Manager with extensive experience in training and education across various companies, including Conviva, Pinterest, and Marketo. She specializes in demand generation and revenue performance management, and holds multiple certificates in leadership coaching and diversity in the workplace.
Current Role at Branch
Amma Hawks serves as the Sr. Customer Education Program Manager at Branch, a position she has held since 2023. In this role, she focuses on developing and managing customer education programs to enhance user engagement and satisfaction. Her responsibilities include creating training materials and facilitating educational sessions that align with Branch's objectives.
Previous Experience in Customer Education
Prior to her current role, Amma Hawks held various positions in customer education and training. She worked at Conviva as the Global Lead Technical Product Training from 2019 to 2021, where she led technical training initiatives. At Pinterest, she served as the Education and Training Manager from 2017 to 2019, focusing on educational strategies. Additionally, she was the Head of Training & Certification at Conviva from 2021 to 2022.
Educational Background
Amma Hawks has a diverse educational background. She earned a Bachelor of Arts in African American Studies from the University of California, Berkeley. She has also completed various certifications, including Leadership Coaching from ATD Education and a certificate in Wine & Spirits from the Wine & Spirits Education Trust. Her studies in diversity and leadership further enhance her expertise in facilitating training programs.
Specialization and Skills
Amma Hawks specializes in demand generation and revenue performance management. She possesses skills in tradeshow presentation and presentation training, which contribute to her effectiveness in customer education. Her expertise includes facilitating leadership coaching and conflict resolution, along with experience in digital media advertising and analytics.
Consulting and Advisory Roles
In addition to her managerial roles, Amma Hawks has served as a Training Strategy Consultant at Inclusively from 2022 to 2023 and as a Training Strategy Advisor at SalesIntel.io from 2022 to 2024. These positions involved developing training strategies that align with organizational goals and enhance employee performance.