Dean Smith
About Dean Smith
Dean Smith is the Strategic Partnerships Manager for APAC at Branch, where he has worked since 2020. He has extensive experience in digital marketing and partnerships, having held various roles in companies such as Outbrain, ADMATIC Australia, and Cupid Media.
Current Role at Branch
Dean Smith serves as the Strategic Partnerships Manager for the Asia-Pacific (APAC) region at Branch. He has held this position since 2020 and is based in Sydney, New South Wales, Australia. In this role, he focuses on building and managing strategic partnerships that enhance Branch's market presence and drive business growth across the APAC region.
Previous Experience at Branch
Prior to his current role, Dean worked at Branch as the Partnerships Manager for Australia and New Zealand (ANZ) for five months in 2019. During this time, he was responsible for developing partnerships and expanding Branch's reach within the ANZ market, contributing to the company's overall partnership strategy.
Professional Background
Dean Smith has a diverse professional background in digital marketing and partnerships. He has worked in various roles, including Performance Manager at Outbrain in Singapore and Search & Performance Director at ADMATIC Australia in Sydney. His experience spans over a decade, with positions that emphasize managing large-scale international advertising campaigns across multiple digital platforms.
Education and Expertise
Dean studied at Griffith University, where he earned a Bachelor of International Business with a double major in Finance and International Business from 2005 to 2008. He has developed expert skills in SQL Database and SSGA for web analytics, which support his ability to devise performance-based strategies and guide teams effectively.
Career Timeline
Dean's career includes significant roles at various organizations. He was a Partner at Adventures Today from 2006 to 2010, an Online Marketing Specialist at Cupid Media Pty Ltd from 2010 to 2012, and a Performance Marketing Specialist at ITS Management from 2012 to 2013. He also held positions as Performance Director at Resolution Media and Performance Manager at ITS Management before joining Branch.