Alyssa Shao
About Alyssa Shao
Alyssa Shao is a Digital Product Design Intern at Branch in New York, having held the position since 2022. She studies Design and Consumer Behavior at the University of Southern California, where she has pursued a BA in Art and a Minor in Consumer Behavior.
Work at Branch Furniture
Alyssa Shao has been serving as a Digital Product Design Intern at Branch Furniture since 2022. In this role, she focuses on creating user-centered designs that enhance the overall digital experience. Her work involves collaborating with cross-functional teams to develop innovative design solutions that align with the company's goals. Based in New York, she contributes to various projects that aim to improve product usability and accessibility.
Education and Expertise
Alyssa Shao is pursuing a Bachelor of Arts in Art with a focus on Design at the University of Southern California, expected to graduate in 2024. She also has a minor in Consumer Behavior, which complements her design studies. Her academic background equips her with a strong understanding of user experience principles and the psychological aspects of consumer interactions. This knowledge informs her approach to digital product design.
Background
Alyssa Shao has a diverse background in design and marketing. She previously held the position of Marketing Director at the Trojan Scholars Society from 2020 to 2021, where she developed marketing strategies and promotional materials. Following this role, she worked as Design Director for the Daily Trojan from 2021 to 2022, overseeing design projects and ensuring visual consistency across various platforms. Additionally, she briefly worked as a Graphic Designer for Good Better Best in 2021.
Achievements
Alyssa Shao has gained experience in designing and deploying projects across multiple platforms, including print, mobile, and desktop. Her work reflects her passion for using visual and interactive channels to address social and economic disparities. Through her various roles, she has developed a portfolio that showcases her skills in creating effective design solutions that resonate with users.