Laura Hershel
About Laura Hershel
Laura Hershel is a Senior UX/UI Designer at Branding Brand in Pittsburgh, Pennsylvania. She holds a Bachelor's Degree in Applied Media Arts - Graphic & Interactive Design from PennWest Edinboro and has extensive experience in design roles across various companies.
Work at Branding Brand
Laura Hershel has been serving as a Senior UX/UI Designer at Branding Brand since 2021. In this role, she focuses on creating user-centered designs that enhance the overall user experience. Her work involves collaborating with cross-functional teams to deliver effective design solutions that meet client needs. Branding Brand is known for its expertise in mobile commerce and digital marketing, making her contributions significant to the company's projects.
Education and Expertise
Laura Hershel earned a Bachelor's Degree in Applied Media Arts - Graphic & Interactive Design from PennWest Edinboro, where she studied from 2012 to 2016. This educational background provided her with a strong foundation in design principles, user experience, and interactive media. Her academic training supports her professional capabilities in UX/UI design, enabling her to create effective and engaging digital experiences.
Previous Work Experience
Before joining Branding Brand, Laura worked at several organizations in various design roles. She was a Digital Designer at BRUNNERWORKS from 2019 to 2021, where she contributed to digital projects. Prior to that, she served as a Designer at Clean from 2016 to 2019, and also completed a Design Internship at Clean Design in 2015. Additionally, she held a position as a Senior Designer at Actual Size for five months in 2021.
Career Progression
Laura Hershel's career in design has shown a clear progression from internships to senior roles. Starting as a Design Intern at Clean Design in 2015, she gained practical experience that led to her position as a Designer at Clean. Her subsequent roles at BRUNNERWORKS and Actual Size further developed her skills, culminating in her current position as Senior UX/UI Designer at Branding Brand.