Farida Abdeen
About Farida Abdeen
Farida Abdeen is a Field Marketing Specialist currently working at Breadfast in Cairo, Egypt. She has a diverse background in marketing and customer experience, having held various roles at Swvl and Paymob.
Work at Breadfast
Farida Abdeen has been employed at Breadfast as a Field Marketing Specialist since 2021. In this role, she focuses on developing and implementing marketing strategies to enhance brand visibility and customer engagement. Her responsibilities include coordinating marketing campaigns and collaborating with various teams to ensure effective execution of marketing initiatives.
Previous Experience at Swvl
Farida Abdeen held multiple positions at Swvl, contributing to various aspects of customer engagement and support. She served as a Community Support Specialist from 2018 to 2019, where she focused on customer interactions. In 2019, she transitioned to the role of Customer Experience Advocate for six months, followed by her position as Engagement and Communication Specialist for eight months. She later worked as an Advertising Operation Specialist from 2020 to 2021, where she managed advertising processes.
Experience at Paymob
In 2021, Farida Abdeen worked at Paymob as a Partnerships Associate for ten months. In this role, she was involved in establishing and maintaining partnerships that supported the company's growth and service offerings.
Education and Expertise
Farida Abdeen studied at Helwan University in Cairo, where she earned a Bachelor’s Degree in Business Administration from 2014 to 2018. This educational background has equipped her with essential skills in marketing, customer relations, and business strategy, which she applies in her professional roles.