Leandra Fernandes
About Leandra Fernandes
Leandra Fernandes is the Director of Marketing at Bridg, where she has worked since 2021. She has a strong background in digital marketing and has held various roles in both Canada and the United States, including positions at Klenzoid, GE Power, and GrowthForce.
Work at Bridg
Leandra Fernandes serves as the Director of Marketing at Bridg, a role she has held since 2021. In this position, she focuses on identity resolution and strategic data partnerships, which are essential to Bridg's mission of making customer data accessible for retailers. Her expertise in digital marketing and online demand creation supports Bridg's marketing initiatives and enhances its overall strategy.
Previous Experience at Klenzoid
Before joining Bridg, Leandra Fernandes worked at Klenzoid, a DuBois Canada Brand, from 2013 to 2016. In her role as Business Development Support, she contributed to the company's growth in the Toronto, Canada Area. This experience provided her with foundational skills in business development and marketing.
Experience at GE Power
Leandra held the position of Sr. Global Digital Marketing Manager at GE Power from 2018 to 2021. During her tenure in Spring, Texas, she focused on online demand creation, leveraging her digital marketing skills to drive engagement and generate leads for the company. This role further solidified her expertise in digital marketing strategies.
Education and Expertise
Leandra Fernandes earned her Bachelor of Engineering in Environmental Engineering from Visvesvaraya Technological University, studying from 1999 to 2003. Her educational background complements her professional experience, particularly in digital marketing and online demand creation. She possesses strong expertise in identity resolution and strategic data partnerships.
Career Background
Leandra's career spans various roles in marketing and customer service across North America. She worked as a Sales and Marketing Coordinator at GrowthForce™ from 2017 to 2018 and as a Customer Service Representative at State Farm in 2006. Her diverse experiences in both the United States and Canada provide her with a broad perspective on marketing strategies.