Owen Braun
About Owen Braun
Owen Braun serves as the VP of Data and Analytics at Bridg, where he leads the development of customer-facing reporting and analytics products. He has a diverse background in analytics and strategy, with previous roles at EZ Texting, DIRECTV, and Banco Santander Chile.
Current Role at Bridg
Owen Braun serves as the Vice President of Data and Analytics at Bridg, a position he has held since 2021. In this role, he leads the development of customer-facing reporting and analytics products. His work supports major companies in the Retail, Consumer Packaged Goods (CPG), and Quick Service Restaurant (QSR) sectors. Braun's responsibilities include enhancing data-driven strategies and utilizing his technical expertise in digital marketing technology.
Previous Experience at EZ Texting
Before joining Bridg, Owen Braun worked at EZ Texting as the Head of Analytics and Business Intelligence from 2020 to 2021. During his tenure in the Greater Los Angeles Area, he focused on leveraging analytics to drive business insights and improve operational efficiency. His experience at EZ Texting contributed to his comprehensive understanding of analytics in the digital communication sector.
Career at DIRECTV
Owen Braun has held multiple positions at DIRECTV over several years. He began as the CRM and Analytics Manager from 2007 to 2009, followed by a role as Sr. Manager of Retention Strategy & Analytics from 2010 to 2013. He later served as the Regional Director of Analytics, Reporting, and Planning for DIRECTV Latin America from 2013 to 2016. His roles involved developing strategies to enhance customer retention and optimize analytics across various markets.
Educational Background
Owen Braun earned a Bachelor of Arts degree in Economics and Philosophy from Emory University. He furthered his education by obtaining a Master of Business Administration (MBA) from UCLA Anderson School of Management, where he studied from 2005 to 2007. His academic background provides a strong foundation for his analytical and strategic roles in the business sector.
Skills and Expertise
Owen Braun possesses deep technical knowledge in digital marketing technology, which enhances his ability to develop data-driven strategies. He has extensive experience in driving financial growth across Sales & Marketing, Professional Services, and Customer Retention & Loyalty. Additionally, he is bilingual in English and Spanish, which facilitates effective communication and collaboration in diverse environments.