Nicole Mc Cready
About Nicole Mc Cready
Nicole McCready is a Digital Marketing Specialist with a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Suffolk University. She has extensive experience in digital strategy and social media marketing, currently working at BridgeTower Media and previously holding senior roles at Gannett and Wicked Local Media Solutions.
Work at BridgeTower Media
Nicole McCready has been employed at BridgeTower Media as a Digital Marketing Specialist since 2023. In this role, she focuses on leveraging her expertise in digital marketing to enhance the company's online presence. Based in Greensboro, North Carolina, she operates in a remote capacity, contributing to various marketing initiatives that align with the organization's goals.
Previous Experience in Digital Marketing
Prior to her current position, Nicole McCready worked at Gannett | USA TODAY NETWORK as a Senior Digital Strategist from 2019 to 2023. Her responsibilities included developing and implementing digital strategies to enhance audience engagement and drive traffic. Additionally, she served as a Senior Strategist for Digital Sales at Wicked Local Media Solutions | GateHouse Media New England from 2016 to 2023, where she focused on optimizing digital sales strategies.
Education and Expertise
Nicole McCready earned her Bachelor's degree in Business, Management, Marketing, and Related Support Services from Suffolk University. Her educational background supports her specialization in social platforms, allowing her to effectively utilize social media for marketing purposes. She also possesses expertise in E-commerce Optimization, which involves improving online sales platforms for enhanced performance.
Background in Sales and Strategy
Nicole has a strong foundation in Consultative Sales Management, emphasizing relationship building and tailored client solutions. Her background includes a significant tenure at Envy Boutique, where she served as Principal from 2006 to 2016. This experience contributed to her skills in trend analysis, enabling her to identify and analyze market trends that inform strategic business decisions.