Christy Center
About Christy Center
Christy Center is the Director of Brand Marketing at Brigit, where she has worked since 2021. She has extensive experience in brand marketing and strategy, having held key positions at companies such as Uber, ASICS Digital, and Skyword Inc.
Work at Brigit
Christy Center has been serving as the Director of Brand Marketing at Brigit since 2021. In this role, she co-led the marketing strategy and execution, focusing on revamping CRM lifecycle processes and optimizing the website. She developed the brand identity and improved email design to enhance communication with customers. Additionally, she closely collaborated with Product, UX, and CX teams to improve customer experience and messaging across various touchpoints. Christy also managed and mentored a team of four members and took on the additional responsibility of interim Director of CRM for 14 months.
Previous Experience in Marketing
Before joining Brigit, Christy Center held several marketing positions. She worked at ASICS Digital (formerly Runkeeper) as Head of Brand Marketing for 8 months in 2021, following her role as Senior Marketing Manager there from 2020 to 2021. Prior to that, she served as Regional Marketing Manager for Uber in the Northeast from 2018 to 2019 and as Marketing Manager II, CRM Campaigns Strategy for 5 months in 2019. Her experience also includes roles at GSN Games as Marketing Manager and at Contiki Holidays as Marketing & Content Coordinator.
Education and Expertise
Christy Center has a strong educational background in business and communications. She studied at Harvard Business School Executive Education, where she focused on Leadership & Strategy and earned a certificate in 2017. She also holds a Bachelor of Arts in Communications: Entertainment Studies and Spanish from California State University, Fullerton, and an Associate of Arts from San Diego State University. This educational foundation supports her expertise in brand marketing and strategic communications.
Career Development
Christy Center's career began with various roles in marketing and event management. She worked as an Event Manager at The ACE Agency and as a Marketing & Event Management Intern there. She also gained experience as a Production Coordinator at The LTMA Group. These early roles contributed to her development in marketing strategy and execution, laying the groundwork for her subsequent positions in larger organizations.