Vishal Sethi
About Vishal Sethi
Vishal Sethi is an Associate Vice President specializing in Data, AI, and Digital Transformation at Bristlecone. He has extensive experience in analytics and artificial intelligence, having held key positions at various organizations including British Gas, SAS, and Scotiabank.
Current Role at Bristlecone
Vishal Sethi serves as the Associate Vice President of Data, AI, and Digital Transformation at Bristlecone. He has held this position since 2022 in San Jose, California. In this role, he focuses on leveraging data and artificial intelligence to drive digital transformation initiatives within the organization.
Professional Experience
Vishal Sethi has a diverse professional background in data analytics and artificial intelligence. He worked at British Gas as a Project Engineer from 1996 to 2000 in India. He then served as a Business Analytics Consultant at SAS for five months in 2013, where he led enterprise analytics strategy development. His experience also includes roles at HTC Global Services as Global Practice Head for AI & Data Science from 2016 to 2020, and as Senior Manager of Customer Insights & Analytics at Scotiabank from 2012 to 2015.
Education and Expertise
Vishal Sethi holds multiple degrees and certifications that contribute to his expertise in data analytics and business management. He earned a Master of Science in Business Analytics from York University in 2013, an MBA in Strategic Management from York University - Schulich School of Business from 2008 to 2010, and a Professional Certificate in Media Planning and Marketing from MICA. He also has a Post Graduate Diploma in Financial Management from AMA and a Bachelor's degree in Mechanical Engineering from Saurashtra University.
Key Projects and Contributions
Throughout his career, Vishal Sethi has contributed to several significant projects. He played a key role in developing an Innovation Lab and AI Experimentation for Disney Cruises, focusing on customer onboarding and experience. He also developed a Social Network Analytics Product for Scotiabank, enhancing customer and fraud analytics capabilities. Additionally, he contributed to the launch of a data science empowered SaaS product at Fitbit, which improved product development and market introduction.
Previous Roles and Responsibilities
Before his current position, Vishal Sethi held various roles in the tech industry. He worked at StartUp Omega as Principal for E-commerce and AI/ML Products from 2015 to 2016 in the San Francisco Bay Area. He also served as Product Program Manager for Data and Analytics at Maintech Group of Industries Inc. from 2009 to 2012 in Toronto. His role at Tech Mahindra as Assistant Vice President for Data, Analytics, and AI lasted from 2021 to 2022 in San Jose, California.