Adam Saltman
About Adam Saltman
Adam Saltman is the Director of Global Market Access, Segment Marketing (Cardiovascular, Immunology, & Fibrosis) at Bristol Myers Squibb. He has extensive experience in pharmaceutical marketing, having held various roles at Bristol Myers Squibb and other companies.
Current Role at Bristol Myers Squibb
Adam Saltman currently serves as the Director of Global Market Access, Segment Marketing at Bristol Myers Squibb. In this role, he oversees marketing strategies for the cardiovascular, immunology, and fibrosis segments. His responsibilities include developing and implementing comprehensive market access strategies aimed at maximizing product penetration and increasing market share.
Previous Roles at Bristol Myers Squibb
Before his current role, Adam Saltman held several positions at Bristol Myers Squibb. From 2020 to 2023, he was the Associate Director of Worldwide Access Value & Segmentation Marketing for Cardiovascular & Sotyktu. Prior to that, he worked as Brand Point for Empliciti Marketing in 2019 for four months. His initial role at the company was as an MBA Summer Intern in Cardiovascular Marketing in 2014.
Experience at Draftfcb
Adam Saltman worked at Draftfcb in various capacities. He served as an Account Supervisor in 2013 for six months in New York. Prior to that, he held the position of Senior Account Executive from 2011 to 2012, and Account Executive from 2010 to 2011.
Early Career at Saatchi & Saatchi Healthcare
In his early career, Adam Saltman worked at Saatchi & Saatchi Healthcare from 2006 to 2010. During his four-year tenure, he advanced through multiple positions, including Account Coordinator, Assistant Account Executive, and Account Executive.
Education and Degrees
Adam Saltman earned his Master of Business Administration (MBA) in Marketing from the University of Michigan's Stephen M. Ross School of Business, studying there from 2013 to 2015. He also holds a Bachelor of Science (BS) degree in Marketing from Villanova University, where he studied from 2002 to 2006.
Notable Initiatives
Adam Saltman led the launch of a major cardiovascular drug at Bristol Myers Squibb, significantly impacting its market penetration. He developed and implemented a global market access strategy for immunology products, which resulted in increased market share. Additionally, he played a crucial role in rebranding a fibrosis treatment, enhancing both its market positioning and customer perception.