Allison Holsinger
About Allison Holsinger
Allison Holsinger is the Associate Director of Access Marketing Oncology at Bristol Myers Squibb, with a diverse background in marketing and management roles across several companies.
Title and Current Role
Allison Holsinger serves as the Associate Director, Access Marketing Oncology at Bristol Myers Squibb. In this role, she contributes to the company's marketing strategies focused on oncology access, helping to develop and implement initiatives to ensure patients have access to oncology treatments.
Previous Experience at Novartis
Allison Holsinger worked at Novartis from 2020 to 2022 as the Associate Director, Market Access Marketing, Access Lead IHD. Based in East Hanover, New Jersey, she was responsible for leading market access initiatives for the Intercontinental Health Division (IHD), ensuring innovative healthcare solutions reached a broad market effectively.
Roles in New York City's Marketing Sphere
Allison has extensive experience in account supervision, having worked at BGB Group, Grey Group, and Synapse in New York City. At Synapse, she was a Group Account Supervisor (2019-2020), at BGB Group, an Account Supervisor (2017-2019), and at Grey Group, she also held the title of Account Supervisor (2016-2017). Her roles involved managing client accounts, developing marketing strategies, and ensuring successful project delivery.
Early Career and Transition to Pharmaceuticals
Allison started her career at Benchworks as a Project Manager, where she worked for three years (2011-2014). She then transitioned to the pharmaceutical sector as an Associate Product Manager at Noven Pharmaceuticals (2014-2016) in the Greater New York City Area. These roles showcased her capabilities in both project and product management.
Education Background
Allison Holsinger earned a Bachelor of Science (BS) in Marketing/Marketing Management, General, and Economics from Elmira College, where she studied from 2006 to 2010. Her comprehensive education laid the foundation for her varied and dynamic career in marketing and management.